BOOKAPP - A NEW SERVICE AND A NEW PRODUCT (BB News)
BOOKAPP - for book application - is the name of a new range of services
dedicated to the development of the future of reading we created with
our partner company
OZWE.
Question such as: How devices like smart
phones and iPad similar will affect the way we design, read and comment
books, catalogues, annual reports, essay, novel or comics ? What to do
with the huge existing collections? What can we expect from an
augmented
reading experience ?
We decided to be part of this big discussion
and to be an active force of proposition in this field. 1)
BOOKAPP,
as a product, is an answer to all small and medium editors
that don't want to give their rights to huge company such as Google but
struggle to find a solution to sell book online. On the website
BOOKAPP.fr you
can buy book application for iphone and ipad, based on the physical
book, with the possibility to underline part of the text, make and
share comments. It's simple, it's easy and it's very cost effective as
we let the editors fix the price. More functionalities such as a
research tool are currently being developed.
2) BOOKAPP,
as a
service, is being proposed with success to company willing to do more
with their traditional document, particularly in the field of
Annual Report and Luxury Product Catalogs. Our approach is always to take the printed documents as a base-camp to
numeric escapades. We deliver specific analysis
and propositions for a deployment of these documents on new interfaces,
taking advantage of the immersive possibilities they offer.
